CONSULTING / 2026

M778NG CONSULTING · STRATEGY-LED BUSINESS COMMUNICATION

Make the market catch up.

Businesses evolve faster than markets update their perception. We help ambitious African organisations close that gap through strategy, market intelligence, brand transformation and communication that create clearer positioning, stronger trust and a more credible pathway to market acceptance and growth.

AMBITION

PERCEPTION

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See selected work ↓

Our full website is being built. This page gives you the essentials and a direct route to us.

01 / WHO WE ARE

Your business moved. Has perception moved with it?

M778NG Consulting is a consulting-led business communication company. We work with organisations whose ambition, capability or strategy has moved ahead of how customers, investors, employees or other stakeholders understand them. We find the gap, make sense of it and help leadership close it through evidence-led strategy and purposeful communication.

PROOF / INLAKS AFRICA

A visual-identity brief became a broader programme of brand repositioning, architecture, strategic communication, executive alignment and acculturation.

02 / case study

Projects that moved perception forward.

INLAKS Africa

Reframed a visual-identity brief as a wider programme of positioning, architecture, executive alignment and market-facing communication.

CDK Premium Porcelain Tiles

CDK brand direction rooted in African heritage, translating cultural identity into a distinctive visual expression.

Carrier

Carrier brand campaign built around audience insight, brand positioning, and lifestyle-led storytelling.

01 / 02

03 / WHAT WE DO

Solve the business problem before buying the campaign.

01 · TRANSFORM

Enterprise & Brand

When the business has changed faster than the market understands it.

02 · ACCELERATE

Markets & Categories

When capability, investment or presence is not converting into enough market opportunity.

03 · BUILD AUTHORITY

Reputation & Leadership

When expertise and scale exceed stakeholder recognition, trust or influence.

And when the strategy needs to become visible: Creative activates.

04 / HOW WE WORK

Start with the question. Not the channel.

ASK

Frame the real business question.

SEEK

Gather the right evidence.

KNOW

Establish the Business, Human and Brand Truths.

KNOCK

Design, align and activate the right intervention.

LEARN

Measure what changed and improve what happens next.

Consulting leads. Creative activates.

05 / SELECTED WORK

Different businesses. The same recurring problem.

INLAKS Africa

Technology · Enterprise transformation

CDK Premium Porcelain Tiles

Manufacturing · Distributor alignment

Mandilas

Automotive & cooling · Corporate narrative

Nigeria-rooted. African in perspective. Built for organisations navigating growth and market change.

06 / START HERE

Has your business moved ahead of market perception?

Bring us the business question.

Start a strategic conversation

hello@m778ng.org · +234 803 792 5151

M778NG CONSULTING

A strategy-led business communication company. Full site in progress.

hello@m778ng.org

+234 803 792 5151